1. Make eye Contact

2. Say, “Happy Valentine’s Day” and hand the human your card.

If you can give Valentines to tons of strangers, all the better. If you want to give Valentines to your friends, that's great too, but that's not Army of Lover's activity.
Respect boundaries. If someone doesn't want your Valentine, it's all good. (Psst... we love you anyway, human.)
This is a nice moment, but it's a moment. Appreciate it and move right along.
We are not the free hug society, even if hugs are great.
Our arm is made up of individuals, so the real gift comes when you do this on your own. You could go to a central place together, but we recommend that you approach people on your own.
Be safe. Trust your instincts. An open heart requires open eyes.
Be sober, friendly, approachable. Remember that you're pretty special.
This is not a religious movement. If you are religious, awesome. If not, awesome. But this army exists outside of that. We are religion-neutral. And army-neutral. We love everyone, remember?
Give out Valentines at your usual haunts. To everyone at the coffee shop. To the person behind the counter at the gas station. Make it part of your day.
If you're handing out Valentines on public transportation, smaller is easier. On the street, bigger is better (as in a big, red heart).